Aera Science Park

📋 1 Guidelines

🔗 Connections

Sector

Region

Guideline Year

Language

Official Websites

Brand Guidelines

2015

Brand Summary

Mission
  • The brand aims to represent innovation, technology, and scientific exploration, positioning itself as a modern science park.
Core Values
  • innovation
  • technology
  • scientific exploration
  • modernity
Target Audience
  • Individuals and organizations interested in science, technology, and research, including professionals, students, and innovators.
Personality Traits
  • modern
  • innovative
  • professional
  • scientific
Visual Identity Overview
  • The visual identity is characterized by a sleek, geometric logo, a contemporary sans-serif font, and a vibrant color palette of green, orange, maroon, and blue. The logo is consistently paired with colored squares representing different activity lines, and the overall style is minimalist and professional, emphasizing clarity and technological themes.

Categories

Logo Usage
  • A - In questa versione il logotipo verrà indicato come LOGO PRINCIPALE.
  • Logotipo principale, completo dei segni grafici distintivi delle quattro Linee di Attività.
Color Palette
  • Logotipo principale, completo dei segni grafici distintivi delle quattro Linee di Attività.
Typography
  • Font primario Famiglia ORBITRON
  • L’Orbitron è un font geometrico sans-serif ottimo anche per la visualizzazione video.
  • ORBITRON Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!

  • ORBITRON Medium ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!

  • ORBITRON Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!

  • ORBITRON Black ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!

  • Font secondario Famiglia DIN / Per tutti i prodotti coordinati
  • DIN Thin ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Medium ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Thin Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Medium Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
  • DIN Bold Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 àèéìòù :;.@%&*”?!
Visual Style
  • A - In questa versione il logotipo verrà indicato come LOGO PRINCIPALE. Logotipo principale, completo dei segni grafici distintivi delle quattro Linee di Attività.
🐛 Report