Heineken

Dutch beer company

📋 2 Guidelines

🔗 Connections

Sector

Brewery Drink

Region

Netherlands

Country

Netherlands

Industry

Beverage industry

Guideline Year

2019 2011

Language

English

Product Or Material Produced

Beer

Product

Beer

Headquarters Location

Amsterdam

Subsidiary

Brasserie nationale dhaiti Central de cervejas Sierra leone brewery limited Heineken espana Heineken uk limited Texelse bierbrouwerij Athenian brewery Db breweries Heineken ceska republika Karlovacka pivovara Heineken mexico Alken maes Harar brewery Asia pacific breweries Brarudi Heineken international bv H p bulmer John smiths brewery Brau union Pivovar louny Oedipus Nigerian breweries Bralima brewery Brasil kirin Bralirwa Lao asia pacific brewery Caledonian brewery Surinaamse brouwerij Al ahram beverages company Heineken hungaria Desnoes geddes Pivovar krasne brezno Asia pacific brewery lanka Mb brewery

Foundation Date

1864

Foundation Year Bucket

19TH-CENTURY

Tags

Featured Food beverage

🎨 Color Analysis

Dominant Colors

Dark blue Dark green Light blue Mud green White Black Dark brown Emerald

Color Tone

Neutral

👁️ Visual Attributes

Lighting

Dark Natural Studio Light on subject Bright Colored Moderate Soft

Perspective

Panorama view Bird eye view Low angle photo High angle photo Point of view shot Rule of third Audience perspective Centered composition

Photography Genre

Event Beauty Sky Sports Architecture Audience perspective Branding Live stage Product Indoor Landscape Fashion Architectural Documentary Promotional Music event Graphic design Action Still life Crowd Advertisement Interior Group Event photography Music Candid Selfie Advertising Text heavy Portrait Staged Audience

Concept

Photorealism Performance Action Typography Text heavy Incomplete art Vintage Promotional Advertisement Wave pattern Live event Branding Graphic design Audience perspective Live stage Illustration Advertising

Background

Dark Transparent Wood Pattern Gradient Blurred Light Bright Solid Textured Red

Color Scheme

Two tone Pastel colors Aquatic colors Analogous colors Complementary colors Monotone Bright colors Light Grayscale Autumnal colors Sunset colors Galaxy colors

Depth

Fully focused subject Bright focal point Partly focused subject Wide angle shot Shallow depth of field Multiple focal points Close up shot Isolated focal point Bokeh effect Mid shot

Image Effects

Symmetric Short exposure Asymmetry High contrast Vanishing point Motion capture Cut out Saturated colors Silhouette Long exposure Low saturation Low exposure Motion blur Symmetrical Neutral density filter Saturated High saturation

👤 Human Attributes

Hair Style

Up Wavy Flowing Updo Loose Bald Long Short Casual Gray Covered Straight Varied Buzz cut Tied back Braided Balding Neat Curly Pulled back Ponytail

Facial Expression

Content Engaged Joyful Smiling Relaxed Neutral Contemplative Focused

Clothing Style

Business Athletic Beachwear Protective Business casual Traditional Form fitting Formal Swimwear Costume Casual

Clothing Color

Monochrome Earthy Muted Pastel Neutral Colorful Vibrant

Posing

Running Standing Leaning Engaged Walking Active Holding Stretching Reclined Seated Relaxed Confident Dynamic Static

Gaze

Upward Sideways Engaged Downward Forward Away Outward

Body Section

Full body Upper body Head shot Lower half Midsection Full back Close up Hand only Dynamic

Official Websites

Brand Guidelines

2019

Guidelines data not available

2011

Guidelines data not available

Promotion Insights

Color Analysis

Statistics computed across 1153 images

ColorMean
Dark Blue40.8%
Black28.0%
Dark Green26.3%
White20.5%
Light Blue18.5%
Mud Green17.9%
Emerald16.1%
Dark Brown16.0%

Tone Distribution

ToneMean
Warm4.2%
Neutral52.5%
Cool43.3%

Sample Images

Image 1

Image 1

Stand to win double tickets to #ArisebyHeineken this weekend as we experience a vibe like no other with @TobeNwigwe, @kelvinMomo_, @sunelmusicianza and @Ami_Faku. Tag the friend you’d bring using #ArisebyHeineken, and you could join us in celebrating SA’s talented creatives.🎶 🍻

Attributes:

  • Caption: A poster for the Arise Fashion Week with various artists listed.
  • Keywords: Arise Fashion Week, Tobie Nwigwe, Ami Faku, Sun-El Musician, A-Reece, Kelvin Momo, Marcus Harvey, Jay Jody, Steelworks, Johannesburg, South Africa, music, concert, event

Image 2

Image 2

There’s taking a sip and then there’s that refreshing first sip of an ice cold Heineken®. Our premium lager is brewed with 100% natural ingredients for a crisp and refreshing taste. #EnjoyResponsibly

Attributes:

  • Caption: Heineken green beer bottles in a bucket of ice
  • Keywords: Heineken, green bottles, beer, ice, bucket, advertisement, party, cold, refreshing, celebration, chill, alcohol, drink, alcoholic, beverage, refreshment, social, gathering

Image 3

Image 3

There’s taking a sip and then there’s that refreshing first sip of an ice cold Heineken®. Our premium lager is brewed with 100% natural ingredients for a crisp and refreshing taste. #EnjoyResponsibly

Attributes:

  • Caption: Several bottles of Heineken beer are in a bucket of ice
  • Keywords: Heineken, beer, bottle, ice, bucket, green, white star, beverage, alcohol, cold, refreshment, party, celebration, socializing, drinking, advertisement, promotion, branding, marketing, liquor

Image 4

Image 4

Enjoy without needing a line of credit. Be a Saint. #EnjoyResponsibly

Attributes:

  • Caption: A bottle of Heineken beer with the words 0% alcohol, 0% debt, now you can.
  • Keywords: Heineken, beer, alcohol, debt, advertisement

Image 5

Image 5

Enjoy without needing a line of credit. Be a Saint. #EnjoyResponsibly

Attributes:

  • Caption: A green bottle of Heineken beer with the words 0% alcohol, 0% debt, now you can.
  • Keywords: Heineken, beer, alcohol, debt, advertisement, green bottle, beverage, drink, alcoholic, bar, party, refreshment, social, celebration, promotion, marketing, brand, logo, label, drinking, enjoyment

Image 6

Image 6

Only straight 🔥 coming from @therealnigist on the Heineken® House stage. #HeinekenHousexRTD #EnjoyResponsibly

Attributes:

  • Caption: A group of people on stage with a crowd of people watching them
  • Keywords: stage, people, crowd, performance, concert, entertainment, music, dancing, singing, audience, excitement, energy, social gathering, group, performance art, event, show, musician, dancer, singer

Image 7

Image 7

Only straight 🔥 coming from @therealnigist on the Heineken® House stage. #HeinekenHousexRTD #EnjoyResponsibly

Attributes:

  • Caption: A person wearing a pink jumpsuit and sunglasses singing into a microphone.
  • Keywords: microphone, pink, sunglasses, jumpsuit, singing, person, stage, performance

Image 8

Image 8

Only straight 🔥 coming from @therealnigist on the Heineken® House stage. #HeinekenHousexRTD #EnjoyResponsibly

Attributes:

  • Caption: A man wearing sunglasses and a pink outfit holding a microphone.
  • Keywords: man, sunglasses, pink, outfit, microphone, music, performance, stage, lights, background, audience, entertainment, fashion, style, hipster, trendy, cool, confident, energetic

Image 9

Image 9

Only straight 🔥 coming from @therealnigist on the Heineken® House stage. #HeinekenHousexRTD #EnjoyResponsibly

Attributes:

  • Caption: A man on stage holding a microphone in front of a large crowd of people.
  • Keywords: stage, microphone, crowd, people, man, concert, festival, outdoors, sunny, t-shirt, shorts, hat, sunglasses, pink hat, green umbrella, tent, backpack, handbag, camera, cell phone, water bottle, cup, beer, Heineken

Image 10

Image 10

Only straight 🔥 coming from @therealnigist on the Heineken® House stage. #HeinekenHousexRTD #EnjoyResponsibly

Attributes:

  • Caption: A large crowd of people are gathered at a concert
  • Keywords: concert, stage, audience, music, concert venue, people, performance, green star, Heineken, crowd, performers, fans, show

… and 1143 more images

Additional Properties

PropertyValue
Wikidata LinkOpen Wikidata
PropertyValue
Product Or Material ProducedBeer
ProductBeer
Headquarters LocationAmsterdam
SubsidiaryBrasserie Nationale Dhaiti; Central De Cervejas; Sierra Leone Brewery Limited; Heineken Espana; Heineken Uk Limited; Texelse Bierbrouwerij; Athenian Brewery; Db Breweries; Heineken Ceska Republika; Karlovacka Pivovara; Heineken Mexico; Alken Maes; +22 more
Foundation Date1864
Founded ByGerard Adriaan Heineken
Named AfterGerard Adriaan Heineken
CountryNetherlands
Freebase Id/m/013b0q
Topic’S Main CategoryCategory:Heineken
IsinNL0000009165
Headquarters LocationAmsterdam
Inception1864-07-12
Legal Formnaamloze vennootschap
Product Or Material Producedbeer
Owned ByHeineken Holding, Charlene de Carvalho-Heineken
Eu Transparency Register Id827688315793-86
Industrybeverage industry
Quora Topic IdHeineken-International
Stock ExchangeAmsterdam Stock Exchange
Ipv4 Routing Prefix145.47.0.0/16
Isni0000000404317646
Child Organization Or UnitCentral de Cervejas, Brarudi, John Smith’s Brewery, Harar Brewery, Bralirwa (+29 more)
Legal Entity Identifier724500K5PTPSST86UQ23
Politifact People And Groups Idheineken
Musicbrainz Label Id7e3198df-f7a6-4e54-9f74-4ba8fb39991d
Location Of FormationAmsterdam
Permid4295884692
Open Funder Registry Funder Id501100003247
Chief Executive OfficerJean-François van Boxmeer, Freddy Heineken (from 1971, until 1989)
Grid Idgrid.467392.d
Uk Parliament Thesaurus Id364937
Owner OfH. P. Bulmer, Tempo Beverages Ltd, Birra Ichnusa, Karlovačka pivovara, Brouwerij De Ridder (+28 more)
Ror Id04wvptk03
Ringgold Id127250
Dr Topic Idheineken
ImageHeineken experience amsterdam.jpg
X (Twitter) UsernameHeineken_US (as of 2020-04-25, from 2011-09-22)
Social Media Followers61,065 (as of 2021-01-08), 60,129 (as of 2020-04-25), 61,595 (as of 2022-02-21), 61,197 (as of 2023-02-06)
Crunchbase Organization Idheineken
Collectiegelderland Creator Id7be53b1c-b2a8-3968-3028-fd45c2044c9a, 47190d95-dcc6-5760-b92f-a6c2a9f21482
Has Works In The CollectionCollection Sports Heritage NOC*NSF, National Museum Paleis het Loo, Centraal Museum
Ne.Se Idheineken-nv
Opencorporates Idnl/33011433
Award ReceivedPurveyor to the Royal Household
Kvk Company Id33011433
Official NameHeineken N.V.
Untappd Brewery Id1400
Youtube Channel IdUC-146HGOCaLgv9T7mHwtb0A (as of 2024-02-11, from 2008-06-19)
Facebook UsernameHeinekenTaiwan
Stichting Erfgoed Nederlandse Biercultuur Brewery Id166
On Focus List Of Wikimedia ProjectNADD Wikidata project, NADD creators
Nominated ForDutch Design Award ‘Best Commissioning’ (as of 2012)
Wikirate Company Id974347
Youtube Handleheinekentw (as of 2025-10-21)
Number Of Viewers/Listeners44,681,525 (as of 2025-11-25)
SubsidiaryCentral de Cervejas, Brarudi, John Smith’s Brewery, Harar Brewery, Bralirwa (+29 more)
IsinNL0000009165
Productbeer
Facebook IdHeinekenTaiwan
Twitter UsernameHeineken_US (as of 2020-04-25, from 2011-09-22)
🐛 Report